Artwork celebrates the softer side to success
Date published: 24th May 2006
Called 'The Sum of the Parts' the sculpture has been handcrafted by Suffolk-based artist Jane Southgate.
Company director Tonya Hills explained: "We wanted an artistic representation of how we work as a company. That includes our people values, our ideas and vibrancy, and our aspirations. We care for, and listen to, our employees and the community around us, but we're also at the cutting edge of IT - a much harder side of what we do."
The artist's response to the brief was to build on the company logo and interpret the different qualities of the business through colour, shape and texture. The materials that have been chosen - Perspex and wire - reflect the harder, technical nature of the business.
A series of seven small pods, made of differently coloured wire wool, feed into a central, larger ring of wire wool. These pods sit in their own Perspex boxes, arranged to replicate A Recipe For Success' logo, with each pod representing a member of the company's team, feeding into the company and creating a strong, multi-coloured form.
Tonya said: "We think this is a strong visual representation of the company as a melting pot of ideas. It reflects the vibrancy of the team as a whole, and as individual people. As the title suggests, making up the sum of the parts."
The form also hints at achievements to date, with the connection between the pods and the wheel suggesting a two-way exchange. And rightly so: the company has won more than 60 major IT wards for web design and development and is dedicated to developing its employees, gaining its Investor in People in October 2005.
Another key part of the brief was to make the sculpture tactile. So is it a hands-on work of art for a hands-on company Tonya said: "Yes, we wanted people not just to look at it, but also to touch it, and find out what story it's telling. And being practical IT types, we also wanted something that was pretty robust, that we could keep clean with a flick of the duster or even a quick vacuum!"
She added: "Jane has taken the relationship between the harder and softer issues that fuse the company together, to create the perfect piece for us. Now we're in our new offices, with the sculpture pride of place, we're looking forward to welcoming our clients and colleagues to appreciate it as much as we will."
Company director Tonya Hills explained: "We wanted an artistic representation of how we work as a company. That includes our people values, our ideas and vibrancy, and our aspirations. We care for, and listen to, our employees and the community around us, but we're also at the cutting edge of IT - a much harder side of what we do."
The artist's response to the brief was to build on the company logo and interpret the different qualities of the business through colour, shape and texture. The materials that have been chosen - Perspex and wire - reflect the harder, technical nature of the business.
A series of seven small pods, made of differently coloured wire wool, feed into a central, larger ring of wire wool. These pods sit in their own Perspex boxes, arranged to replicate A Recipe For Success' logo, with each pod representing a member of the company's team, feeding into the company and creating a strong, multi-coloured form.
Tonya said: "We think this is a strong visual representation of the company as a melting pot of ideas. It reflects the vibrancy of the team as a whole, and as individual people. As the title suggests, making up the sum of the parts."
The form also hints at achievements to date, with the connection between the pods and the wheel suggesting a two-way exchange. And rightly so: the company has won more than 60 major IT wards for web design and development and is dedicated to developing its employees, gaining its Investor in People in October 2005.
Another key part of the brief was to make the sculpture tactile. So is it a hands-on work of art for a hands-on company Tonya said: "Yes, we wanted people not just to look at it, but also to touch it, and find out what story it's telling. And being practical IT types, we also wanted something that was pretty robust, that we could keep clean with a flick of the duster or even a quick vacuum!"
She added: "Jane has taken the relationship between the harder and softer issues that fuse the company together, to create the perfect piece for us. Now we're in our new offices, with the sculpture pride of place, we're looking forward to welcoming our clients and colleagues to appreciate it as much as we will."
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