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DTI - Export East of England

Export East of England Website

(UK Trade & Investment, part of the DTI)

About our client
Export East of England (part of the DTI’s UK Trade & Investment organisation) combines the expertise of the Eastern regions’ Business Links – in Suffolk, Norfolk, Bedfordshire, Cambridge, Hertfordshire and Essex – to provide information and practical support on exporting overseas.

What they required
We have been working with UK Trade & Investment since 2001, and their website is now totally driven by our full e-KIS Content Management System. The client’s requirements of the site have evolved over this time, to which we have responded by adding-on an event management function and different form-building modules. In February 2004 the client asked us to redesign the Export East of England website, and enhance some of its e-commerce features to maximise the power of e-commerce for its various exporting campaigns and programmes.

Our solution
We have subsequently also modified the e-KIS E-mail Newsletter tool, making it possible for the client to know how many businesses read regular e-mail newsletters. The addition of the e-KIS events system has made it much easier for the client to add or cancel bookings relating to various exporting workshops and courses that the organisation runs. 

The benefits of using A Recipe for Success
The full result of our work for this client means this is one of the most sophisticated customer websites in our portfolio. With more than 15,000 business in their database, the booking tool within our content management system has saved the client considerable time and effort in administering their courses. The website now has a fresh, up-to-date look and point’s people to the information they need within the minimal amount of clicks.

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